Explore the Opportunities

Norbei

A Simpler Way to Get Started in China

Norbei is a Swedish company with its own company and local team in China. We help Nordic brands take their first steps into the Chinese market without having to build their own organisation there.

We begin by assessing the market and testing sales on a small scale. Based on the results, we can then develop the business further.
Through our local organisation, we can support customer contact, sales, distribution and other practical aspects of entering the market.

Three Ways to Enter China

A Simpler Way to Get Started in China

Entering a new market does not have to begin with a large investment.

We believe in:

Testing the market.

Getting to know the customers.

Building on what works.


Every brand is different.

Norbei offers three practical ways to start, depending on your products and your ambitions in the Chinese market.

Market Entry

Start with your products and test real market demand.

China Showroom

Build a physical brand presence in China.

Country Management

Develop China with Norbei as your local team.

Nordic Brands We Are Looking For

We are particularly interested in Nordic brands in the following categories:

– Natural and organic products
– Health and wellness
– Beauty and personal care
– Food and beverages
– Nordic design and home interiors
– Outdoor and lifestyle
– Children and family
– Sports and leisure

– Pets health & Fodd

We also welcome other products with a clear Nordic identity and a focus on quality.

Why Start with Norbei?

Local Presence in China
We have our own company and local resources to support Nordic businesses on the ground.
Online and Offline
We combine digital channels with physical product presentations and direct customer contact.
Start on a Small Scale
We explore demand before moving forward with larger investments.
A Reliable Platform
We want to build a shared sales platform where Chinese consumers can discover and buy authentic Nordic products.
By working directly with brand owners, we can verify the origin of the products sold through our own sales channels.

Preparing for a Launch in China

Different products are subject to different rules and requirements.

Depending on the product, these may include import documentation, labelling, registration, certification or other regulatory requirements.

We help you understand which requirements apply and what needs to be prepared before moving forward.

You do not need to have everything ready from the start. We can begin by reviewing the requirements together.

Ready to Explore China?

You don’t need a fully developed China strategy.

Tell us a little about your company and products, and we can explore the opportunities together.

support@norbei.com

Norbei In Sweden

Swesis AB

Org: 559087-7188

Domkyrkoesplanaden 3a

72213 Västerås

Sweden

info@norbei.com

Norbei in China (Hainan)

Norbei International Supply Chain Tech(Hainan).Co.,Ltd

91460000MAKCD3T919

D Area, 2nd Floor, Zone E, Fuxing city, 32 Binhai Avenue, Longhua District, Haikou City, Hainan Province

support@norbei.com